Jackson, MS- Millsaps College women's basketball head coach Chuck Winkelman accepted his Chillin for Charity cold water challenge on Tuesday afternoon on the Millsaps College campus.

Coach Winkelman was challenged by Rhodes Lynx head coach Matt Dean. Coach was drenched by a cooler of ice-cold water to help raise money and awareness for the Kay Yow Cancer Fund, which raises funds for breast cancer and women's health research.

When a head coach is challenged, he or she has 48 hours to answer. If the challenged person fails to complete the challenge, the cost is a $250 donation to the Kay Yow fund. For every challenge answered, the challenger donates $50.

After answering the challenge, Winkelman challenged Paul Allen Duke, head coach at Mississippi College and Steve Calder, who was just named the head coach at Belhaven University. Then, new Millsaps Athletic Director Josh Brooks and long time athletic trainer Murray Burch did the honors and completed the challenge. 

The Kay Yow Cancer Fund was named for the former North Carolina State University head women's basketball coach who was first diagnosed with breast cancer in 1987. She passed away Jan. 24, 2009, after facing her third bout with the disease. Since its inception, the fund has raised $8 million and allocated $3.8 million for women's cancer research.

To donate or find out more information on the Kay Yow Cancer Fund, please visit KayYow.com